Event & Community Manager

About Be Fit with Jess

Be Fit with Jess (BFWJ) is a leading fitness and wellness brand in Thailand, founded in 2014 by Coach Jess (Jessica Cuny).

We have built a strong community across Instagram, Facebook, TikTok, YouTube and LINE, with a focus on helping people build healthier, more sustainable lifestyles through science-backed, practical and supportive content.

Our ecosystem includes 1:1 coaching, the Be Fit App, community events and wellness content across multiple platforms.

About Be Fit Club

Be Fit Club is the community and events arm of Be Fit with Jess, bringing our online community together through workout sessions, run clubs, wellness experiences and brand collaborations.

We are looking for a Community & Events Manager to help grow Be Fit Club from individual events into a strong, engaged community that people want to be part of and return to regularly.

This role will own the full event and community experience — from planning and production to partnerships, member engagement, commercial performance and post-event follow-up.

What You Will Do

Event Planning & Production

  • Plan and manage a regular calendar of fitness, wellness and community events.

  • Manage events end to end, including venue coordination, suppliers, registration, staffing, equipment, guest experience and on-site operations.

  • Coordinate ticketing, capacity and attendee communication.

  • Manage event budgets, revenue and costs to ensure events deliver both a strong guest experience and healthy commercial results.

  • Continuously improve event formats based on attendee feedback and performance.

Community Building

  • Develop initiatives that encourage members to return, engage and build long-term relationships with the Be Fit Club community.

  • Manage community channels and create regular engagement between events.

  • Develop membership, loyalty, referral or season-pass programmes to strengthen retention.

  • Build and maintain member insights, including attendance, preferences and engagement.

  • Create community experiences that make both new and returning members feel welcomed and valued.

  • Explore ambassador or community leader programmes to help grow the community organically.

Brand Partnerships

  • Work closely with the partnerships team to develop event sponsorship and brand collaboration opportunities.

  • Support partner proposals, event activations and post-event reporting.

  • Coordinate partner requirements and ensure activations are delivered professionally and on time.

  • Build strong relationships with venues, brands and external partners.

Content & Event Growth

  • Work with the social media and content teams to promote events before, during and after each event.

  • Brief photographers, videographers and creative teams to capture strong event content.

  • Support event campaigns including announcements, ticket launches, partner communications and post-event engagement.

  • Use events and community activities to strengthen the wider Be Fit with Jess ecosystem and customer journey.

Performance & Improvement

  • Track key event and community metrics such as ticket sales, attendance, revenue, repeat participation, member growth and engagement.

  • Review event performance and attendee feedback to identify opportunities for improvement.

  • Provide regular updates and recommendations to the Business Director and key stakeholders.

  • Identify new event formats, partnerships and community initiatives that can support future growth.

Who We Are Looking For

Must Have

  • 4–6 years of experience in event management, community management, brand activation, hospitality or a related field.

  • Proven experience managing events from planning through to on-site execution.

  • Experience building or managing a community, membership programme or recurring event series is highly valued.

  • Comfortable managing budgets, event costs and commercial targets.

  • Strong project management and organisational skills with excellent attention to detail.

  • Native Thai with working English communication skills.

  • Confident communicating and negotiating with venues, suppliers and brand partners.

  • Calm, solutions-focused and able to respond quickly when plans change.

  • Warm, energetic and comfortable interacting with guests and community members.

  • Genuine interest in fitness, wellness and healthy lifestyles.

Nice to Have

  • Existing network within Bangkok’s fitness, wellness, hospitality or lifestyle community.

  • Experience with ticketing, CRM, LINE OA or community management tools.

  • Experience supporting sponsorships or brand activations.

  • Experience briefing or coordinating video production for events.

  • Fitness, running or group exercise experience is a plus.

How We Work

You will work closely with Jess, the Business Director and our partnerships, social media and content teams in a collaborative and fast-moving environment.

This is a hands-on role where you will have ownership of both strategy and execution.

Some events may take place during evenings or weekends, with flexibility provided around event schedules.

Above all, we care about creating experiences where people feel welcomed, connected and excited to come back.

How to Apply

Please send:

  • Your CV

  • A portfolio or short summary of events, communities or brand activations you have managed

  • Examples of results or achievements from relevant projects

Shortlisted candidates may be invited to complete a short case exercise related to community and event planning as part of the selection process.

Join Us