Marketing Associate

Location: Bangkok / Remote 
Job Type: Full-time  

Key Responsibilities: 

• Provide clear and detailed briefs for campaign graphics and creatives. 

• Plan and brief creatives for campaigns, app updates, and Line OA broadcasts. 

• Manage and optimize communication through Line OA broadcasts to engage the audience effectively. 

• Plan and execute app-related communications, including campaign messaging and creative assets. 

• Assist in the planning and execution of ad campaigns across multiple platforms. 

• Develop and schedule content calendars for campaigns to ensure cohesive messaging across all channels. 

• Monitor and report on campaign performance, suggesting improvements to communication strategies. 

• Conduct research on industry trends and competitors to inform marketing strategies.  

• Provide support for event planning and execution, including promotional efforts and coordination. 

• Assist in campaign setup, tracking, and performance analysis to optimize results. 

Qualifications: 

• Bachelor's degree in marketing, Communications, or related field (or equivalent experience). 

• Experience in health and wellness or related industries preferred.

• Strong communication and planning skills, with the ability to craft and organize cohesive messaging for campaigns. 

• Proficiency in digital marketing tools like Meta Ads Manager, Canva, and basic analytics platforms. (Not required) 

• Experience in planning communication for app-based campaigns is a plus. 

• Attention to detail and ability to work collaboratively in a fast-paced environment. 

• Passion for fitness and wellness is preferred.